Sweetbay Supermarket president Michael Vail ’85 discussed the supermarket’s expansion in tough economic times in the St. Petersburg Times. Offering budget price brands, buying and remodeling old stores in established neighborhoods, and using energy efficiency standards are keeping Sweetbay viable in the Tampa Bay area. Vail also heads the board of Feeding America, a food bank that sells excess food at low cost. “It fills a very important role,” Vail said, “helping feed the less fortunate.”